Coffee branding, from the bag to the bar.
From independent roasters launching their first coffee to established brands looking to take the next step, the coffee market is full of distinctive products and ambitious people. Making sure a brand stands out — and stays recognisable — takes more than a good logo.
HAGA works with roasters, coffee brands and coffeeshops to build visual identities that work across products, spaces and communication. From brand strategy and packaging to menus, signage and merchandising, the studio brings every touchpoint together into a clear and distinctive brand experience.
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Brand Identity
Building distinctive brands with a clear point of view, from the initial strategy to the visual identity and the systems that hold everything together.
· Brand Strategy
· Visual Identity
· Art Direction
· Brand Systems
Packaging & Communication
Giving coffee products a recognisable presence, from the first bag to the full range. Designing packaging and communication that work on the shelf, online and everywhere in between.
· Coffee Packaging
· Label Design
· Illustration
· Print & Digital Collateral
Coffee Shop Experience
Bringing the brand into the space and making sure every detail feels part of the same experience, from the menu in someone's hands to the sign above the door.
· Menus
· Signage
· Window Graphics
· Spatial Applications
· Merchandising
Working on a coffee project? Let's talk about what good design can bring to the table.
LET'S brew something